With the new year here, everyone is back into the full swing of things and some are trying to get over the post-holiday blues. During this time, it is easy to get into a slump of just getting your shift done with no real enjoyment from it. Others may find that they have taken on […]
Ben Fung, PT, DPT, MBA With all the updates in search algorithms, social media platforms, and consumers becoming increasingly swayed towards micro-moment shopping, there’s a lot to keep up with in having a fresh and relevant marketing strategy moving in to 2020. This monster of a blog post comes following our 2019 State of […]
- 3 Minute Wednesdays
Hey PPD Nation, We made it super easy for you and rounded up the best information to help you accelerate your practice in January. Best of all, it takes only 3 minute to read. We included everything from patient experience, social media marketing to industry trends. Pick one and read it. Let me know what […]
By Laura Patrick, Kids Physio Group Even before I applied for physio school I knew that I wanted to work with children. I was drawn to their energy, drive and irrepressible sense of fun. After graduation, I was ecstatic to be offered a position in the public system as a school therapist, and although it […]
By Kate Durnin, Clinic Owner Where does a great clinic culture come from? How do you build and sustain a culture that needs fixing? I’ll demystify how to build an awesome clinic culture in 11 easy steps that have allowed us to build our multi million dollar clinic. But first, who am I and why […]
By Rick Lau, Healthcare Entrepreneur Whether Your 1st, 2nd, or 8th Location, It Better Meet These 8 Criteria Opening your first (or second) physiotherapy clinic is a milestone event. You feel a mixture of tense excitement as you attend to all the details of your new location. Floor layout, waiting room furniture, equipment, supplies, carpet, […]
Patty Romeo, VP Marketing Juvonno.com – Canada’s Best Clinic Software “Repetition makes reputation and reputation makes customers”. – Elizabeth Arden When you treat people a certain way repeatedly, whether in business relationships or otherwise, they come to expect that treatment. It is this expectation that is your reputation, good or bad. This is why business […]
By Charlotte Anderson, PT, PhD(c), Owner ALPHA Health Services, Co-owner PhysioLogicPLUS So, the time has come to expand your clinic’s services. It is time to hire another physiotherapist. So, now what? It is important to differentiate if you are hiring an independent contractor or an employee. The negotiation process is different depending on their employment […]
The physiotherapy profession tends to attract lifelong learners, and I had a feeling that my Master of Science in Physical Therapy (MScPT) degree wouldn’t be the last formal schooling I would undertake. Coming out of physiotherapy school, I felt as many new grads do: mildly prepared and decidedly anxious. Particularly at the beginning of my […]
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