Think like an Entrepreneur not just a Clinician
By Maggie Bergeron Chances are, you became a physiotherapist because you wanted to help people in some way. If you are like the majority of practitioners (and like I was a few years ago), you have not really acknowledged the undeniable importance of being an astute business owner. Your focus has overwhelmingly been on the […]
10 Crucial Tips for Negotiating Your Lease
By Rick Lau | I love entrepreneurship, digital marketing, and operations management. You’ve found the perfect location for your new clinic or perhaps you’re renewing an existing lease, now what? It takes much more than doctor marketing, skilled therapists, great physiotherapy services and the latest equipment to run a successful clinic – location is everything. While […]
Personal Branding Tips & Strategies for Health Business Success
By Randy Goodman As a clinical specialist in sports physiotherapy, I’ve been working in the field for more than 25 years. Now I’m considered one of the premier Sport Physiotherapists in Canada – that’s part of my personal brand. Your personal brand as a health practitioner is very important to your overall success and helps […]